The Power of Network Marketing

I recently had the opportunity to speak to the Local Professionals Networking Luncheon, a once-a-month gathering of local professionals who lunch and learn between passing great business opportunities.  I've spoken to this group before on the topic of market research, but this time I decided to focus on how to network powerfully.  From the opening story regarding how a connection of mine from 14 years ago re-emerged to connect me with radio appearances to the closing story of how a local administrative assistant used her connections and networks to propel a local police officer to win the 2010 America's Most Wanted Hero award, the lessons I shared should be timeless in how they allow us to create powerful connections.

After the event, one attendee, Bruce Lande, who runs a networking series named American Business Networks asked if he could post a summary of my suggestions on the network's blog.  I graciously accepted.  

Click here to read his outline and summary of the content.